Google Shopping Ads
Product-level Shopping campaigns that put your inventory in front of high-intent buyers at the exact moment they search.
Pay-Per-Click Advertising for Online Stores
Ecommerce PPC Agency
That Turns Ad Spend Into Revenue
Google Shopping, Search, and Display Ads Built for Ecommerce Revenue
Turn Google Ads into a predictable ecommerce revenue machine. Get purchases from shoppers actively searching for products you sell. Campaigns are structured to generate sales within 48 hours of launch.
Google Ads Certified Sales within 48 hours Results or you don't keep paying
The Paid Advertising Problem
Your Ecommerce Google Ads Are Wasting Money
Rising Cost Per Click
Ecommerce CPCs climb every year. Without precise product targeting and negative keyword management, the budget drains before generating enough purchases.
Clicks That Never Convert
High CTR means nothing if shoppers land on slow, confusing product pages. Most ecommerce landing pages fail to convert paid traffic into purchases.
No Visibility Into What Works
Running Google Shopping without proper conversion tracking and revenue attribution is flying blind. If you can't see which products generate profit, optimization is impossible.
Poor Product Feed Quality
Missing attributes, generic titles, and incomplete descriptions cause Shopping ads to underperform. Feed quality directly impacts impression share and cost per click.
The PPC Solution
Google Ads Engineered for Ecommerce Revenue
Product-Level Targeting
Every campaign targets high-intent product searches. Product feed optimization ensures Shopping ads show the right products to the right shoppers.
Revenue Attribution Tracking
Every purchase tracked to the exact product, keyword, and ad. Optimization based on ROAS and profit data, not vanity metrics.
Continuous Optimization
Ad spend allocated toward products and campaigns producing the highest ROAS. Weekly optimizations ensure the budget stretches further every month.
The Smart Choice
Ecommerce PPC Compared
| Capability | VOLTMEDIA | Generic Agency | DIY Google Ads |
|---|---|---|---|
| Ecommerce-Specific PPC StrategyA focused approach to ecommerce-specific ppc. | Included by Volt MediaIncluded and tailored to your business | Comparison status for Generic Agency | Comparison status for DIY Google Ads |
| Product Feed OptimizationA specialist approach to product feed optimization. | Included by Volt MediaIncluded and tailored to your business | Comparison status for Generic Agency | Comparison status for DIY Google Ads |
| Revenue Attribution ReportingClear visibility into performance and business impact. | Included by Volt MediaClear reporting tied to meaningful outcomes | Comparison status for Generic Agency | Comparison status for DIY Google Ads |
| Weekly Bid and Budget OptimizationA specialist approach to weekly bid and budget optimization. | Included by Volt MediaIncluded and tailored to your business | Comparison status for Generic Agency | Comparison status for DIY Google Ads |
| Revenue Attribution ReportingClear visibility into performance and business impact. | Included by Volt MediaClear reporting tied to meaningful outcomes | Comparison status for Generic Agency | Comparison status for DIY Google Ads |
Swipe to compare
Managing $8M+ in Annual Ecommerce Ad Spend
Discover How Much Revenue Your Ad Budget Should Generate
Request a complimentary Google Ads audit covering wasted spend, product feed issues, and conversion tracking gaps.
PPC Services for Online Stores
Every Lever of Paid Advertising, Optimized for Ecommerce
Related Services
Complete Your Ecommerce Marketing Strategy
Each ecommerce marketing channel delivers stronger results when paired with the others. Combine services for full-funnel coverage that maximizes online revenue.
Ecommerce Marketing
See how SEO, PPC, and web design work together as part of a complete ecommerce marketing strategy. One team, one plan, maximum revenue growth.
- Integrated SEO + PPC + web design strategy
- Dedicated ecommerce industry expertise
- Single point of contact for all marketing
- Unified reporting across all channels
Ecommerce SEO
Rank product and category pages on the first page of Google. Generate organic revenue from shoppers actively searching for products you sell.
- Product page and category page optimization
- Technical SEO for large product catalogs
- Content strategy for buyer-intent keywords
- Schema markup and rich snippet implementation
Ecommerce Web Design
Custom-designed, conversion-optimized online stores that turn browsers into buyers. Fast, mobile-first, and built for revenue growth.
- Conversion-optimized product page design
- Sub-2-second load times across all devices
- Streamlined checkout flow optimization
- SEO-friendly site architecture from day one
The Roadmap
How Ecommerce PPC Campaigns Get Built
01
Week 1
Account Audit and Product Feed Analysis
Full review of existing Google Ads account, Merchant Center, and product feed. Identifies wasted spend, disapproved products, and tracking gaps.
02
Week 2
Product Feed Optimization and Campaign Architecture
Product titles, descriptions, and attributes optimized. Campaigns structured by product category, margin tier, and search intent.
03
Week 3
Ad Copy, Landing Pages, and Tracking
Compelling ad copy, dedicated landing pages for top categories, and full ecommerce conversion tracking configured.
04
Week 4
Campaign Launch and Initial Optimization
Shopping, Search, and Performance Max campaigns go live. Search term reports reviewed daily. Bids adjusted based on early revenue data.
05
Ongoing
Weekly Optimization and Scaling
Bid adjustments, product-level performance analysis, audience refinements weekly. Monthly strategy calls review ROAS by product category.
About the Ecommerce PPC Team
PPC Specialists Who Understand Ecommerce Advertising
Paid media shaped around your goals.
Volt Media runs paid advertising exclusively for ecommerce businesses. The team knows which product categories convert best and how to structure campaigns around seasonal demand and margin targets.
Intent Led
Reach people ready to act.
Smarter Spend
Every campaign has a purpose.
Conversion Focus
Clicks connect to real outcomes.
Start a ConversationSmall Businesses. Big Possibilities.
More Customers
+124%
Stronger Brand
+89%
Higher Revenue
+176%
Download the Ecommerce Google Ads ROAS Calculator
See how much revenue your current ad budget should generate based on industry benchmarks.
Ecommerce Niches
PPC for Every Type of Online Store
DTC & Fashion Brands
Google Shopping and Search ads for direct-to-consumer fashion, beauty, and lifestyle brands.
Health & Supplements
PPC targeting health-conscious shoppers with product-specific campaigns and compliance-ready ad copy.
Electronics & Tech
Comparison shopping campaigns for tech products with detailed product feed optimization.
Home & Garden
Seasonal PPC strategies for home improvement, furniture, and outdoor product retailers.
Food & Beverage
Subscription-focused ads and local delivery campaigns for food and beverage brands.
B2B Wholesale
Lead-generation PPC for B2B ecommerce platforms and wholesale distribution companies.
Total Campaign Value
Everything Included in Your Ecommerce PPC Campaign
Campaign Architecture and SetupCampaigns structured and launched across the right channels.$3,000
Product Feed OptimizationIncluded and delivered as part of your programme.$2,500
Monthly ROAS ReportingPlain-English reporting on what the work produced.$1,200/mo
Shopping + Search Campaign ManagementIncluded and delivered as part of your programme.$3,000/mo
Dynamic Remarketing SetupFollow-up ads that bring interested visitors back.$1,500
Total value
$11,200+
Your investment starts at
$1,000/mo
Your management fee is a fraction of total value
Transparent Pricing
Ecommerce PPC Packages
Management fee is separate from ad spend. No hidden fees. Cancel anytime.
The pricing below reflects our management services only. Advertising platform ad spend is separate and billed directly to your payment method by the advertising networks.
Starter
$1,000/month
Focused paid campaign management for ecommerce brands on the single channel that converts best.
- Up to $5,000 monthly ad spend managed
- One primary paid channel
- Keyword, audience and conversion tracking setup
- Monthly optimization and reporting
Most Popular
Growth
$2,000/month
Paid search management for ecommerce brands with structured testing and call tracking.
- Up to $15,000 monthly ad spend managed
- Paid search campaign management
- Ad and landing page testing
- Call tracking, attribution and monthly review
Enterprise
$3,500/month
Multichannel paid media for ecommerce brands across paid search and Meta with advanced optimization.
- $15,000 or more monthly ad spend managed
- Multichannel paid search and Meta campaigns
- Remarketing and audience expansion
- Priority strategy and advanced optimization
The 90-Day Ecommerce PPC Guarantee
If ROAS doesn't improve within 90 days, the entire strategy is rebuilt at no extra charge.
Full Campaign Rebuild
No Extra Fees
Cancel Anytime
The Hidden Cost
What Poorly Managed PPC Costs Your Online Store
Wasted Spend Compounds Daily
Every day without proper optimization, money goes to clicks that will never become purchases.
Competitors Capture Your Shoppers
While your ads target broad keywords, competitors with optimized Shopping campaigns capture the same buyers at lower cost.
Peak Season Revenue Lost
Q4 and seasonal demand create the most profitable periods. Poorly optimized PPC during peak season leaves the highest-value sales on the table.
Common Questions
Ecommerce PPC FAQs
Campaigns are structured to generate purchases within 48 hours of launch through Google Shopping.
Well-managed campaigns produce 4x to 8x ROAS depending on product margins and competition.
Ecommerce SEO and PPC complement each other. Stores running both see lower overall cost per acquisition.
Yes. Most clients switch from underperforming accounts. A full audit identifies all issues before restructuring.
Week one covers account setup, conversion tracking and call tracking. Week two launches the first campaigns with tight keyword and location targeting. Weeks three and four are spent cutting wasted spend, adding negative keywords and shifting budget toward the ad groups producing booked work for ecommerce stores.
Service list and coverage area, the phone number and inbox that should receive leads, access to any existing ads account, and a few details about the jobs you most want more of. Everything else is built on our side.
Every Day Your Ads Underperform Is Revenue You Never Recover
Limited management spots. Secure yours before the next opening fills.